Everyday Occasions

I would like to introduce you to our next Ms. Biz!  Kimberly Vetrano is the owner of Everyday Occasions and several other sites.

Q: Tell me a little about your business (or businesses).  For example, what you sell, services offered, etc)

Kimberly: I am the owner of Everyday Occasions (http://www.Everyday-Occasions.com). I offer personalized gifts and favors for all occasions including personalized rotating message pens, personalized candy and non-candy wrappers, personalized drink favors (coffee, tea, cocoa, cappuccino and cocktails), personalized buttons, magnets and more!

I am also the owner of She Scribes (http://www.SheScribes.com) where I do product and site reviews as well as contests. I also own Kimberly Vetrano (http://www.KimberlyVetrano.com) and my digital scrapbook site City Scribe Scraps (http://www.CityScribeScraps.com) where I offer free digital scrapbook elements and kits.

Q:  What is your best selling product?

Kimberly:  My personalized rotating message pens are my number one best seller.

Q: How did you come up with the name?

Kimberly:  I wanted to come up with a name that would cover all the special occasions in people’s lives, from baby showers to weddings and from retirement parties to business promotions. The name Everyday Occasions pretty much sums that all up.

Q: When and why did you start the business?

Kimberly:  I started my business in May of 2003. My initial reason for starting my business was to raise a little extra pocket money to afford those “little luxuries” in life you can’t normally afford on one salary such as ordering pizza or taking the kids to the movies. I also wanted a creative outlet for when my children were in school. There is only so much cooking and cleaning you can do.

Q: What was the hardest part for you?

Kimberly:  Initially it was getting customers. These days the hardest part is keeping up with the SEO on my site and coming up with new and exciting products and ideas to keep my customers coming back for more.

Q: What motivates you to keep going?

Kimberly:  My family and the feeling of accomplishment and a “job well done” I get when I complete and order and when the customer takes the time to compliment me on my work. I also love being a part of people’s happy occasions, even in a small way. It thrills me when people send me pictures of the products I created for them at their event (like favors on the table at a wedding) or e-mail me their special stories about the favors I created. My customers make me a part of their special day and that really makes my heart smile.

Q:  Do you have any advice for other women wanting to start their own business or ones who have just begun?

Kimberly:  Be true to yourself and follow your passion. Just because a business promises you the world doesn’t mean it can deliver. You need to find a home business you are passionate about, one that will make you get out of bed in the morning and have you smiling when you go to bed at night. It’s not always about the money. Some businesses lead you to believe you’ll get rich quick but the truth of the matter is NO ONE gets rich quickly. You need to put a lot of time, sweat and energy into making your business a success. Success takes time and it doesn’t happen over night. You truly have to love what you do. Don’t just take on a business because of the money you think you can make. Money does not mean success. Loving what you do AND making money. That is success!

Q: Tell me about you - hobbies, favorite things, etc.

Kimberly:  I am a freelance writer and photographer. I enjoy reading, traveling, learning and meeting new and interesting people.

Q:  Do you have a discount you would like to offer the readers?

Kimberly: Free shipping (except international and rush orders) on personalized rotating message pens.

Thank you, Kimberly, for taking the time to answer our questions!  Please stop by and visit Kimberly at Everyday Occasions, or one of her other sites, today.